Chai pe Kharcha

It was the ubiquitous tea that was a game-changer for the BJP government. Now, an expensive ‘Modi chai’ is leaving a bad taste among rural youth in the state
It was a simple, game-changing ‘Chai pe Charcha’ that catapulted Narendra Modi to national fame. In the run up to the 2014 Lok Sabha polls, Modi had addressed a series of ‘Chai pe Charcha’ (connect with the electorate over a cup of tea) programmes that received tremendous response. Even US President Barrack Obama was charmed by PM Modi serving up the brew from a silver teapot on the lawns of Hyderabad House when he came visiting.